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Category Branding Techniques

Branding Techniques and guide to custom branding methods, including embroidery, screen printing, and more.

To explore more articles by different authors, click on their names. For related topics, please browse through our blog categories.

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Capturing Colour

Capturing Colour

By Sheryl Fernandez in Branding Techniques 18 June 2015

For those with an eye for design, or fashion, or art, or...

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5 Unique Packaging Designs

5 Unique Packaging Designs

By Wendy Li in Branding Techniques 25 March 2015

Last Updated: 15 December 2025 Unique packaging design...

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Colours Influence Brand Perception

Colours Influence Brand Perception

By Aiza Cruz in Branding Techniques 27 March 2014

Colours influence the way people perceive products. In some instances a mere...

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Corporate Branding for Small Businesses

Corporate Branding for Small Businesses

By Aiza Cruz in Branding Techniques 21 March 2014

When you here the words Corporate Branding and identity, chances are the...

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Consistency: Key To Corporate Identity

Consistency: Key To Corporate Identity

By Aiza Cruz in Branding Techniques 11 March 2014

Picture this – a business owner sits in their office, looking at...

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Top Advertising Slogans On Promotional Items

Top Advertising Slogans On Promotional Items

By Ronald Ramos in Branding Techniques 11 August 2011

From time to time a lot of our promotional items are branded...

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Laser Engraving on Promotional Products: A Complete Guide to the Process

Laser Engraving on Promotional Products: A Complete Guide to the Process

By Sheryl Fernandez in Branding Techniques 8 May 2011

If you’ve ever picked up a metal pen, keyring, or premium gift...

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Why It Pays to Have a Strong Brand

Why It Pays to Have a Strong Brand

By Sheryl Fernandez in Branding Techniques 4 April 2011

What Defines a Strong Brand? A brand name which is not only...

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Corporate Logo Design Essentials: Practical Tips for Strong Branding (2026)

Corporate Logo Design Essentials: Practical Tips for Strong Branding (2026)

By Sheryl Fernandez in Branding Techniques 19 January 2011

A logo is more than artwork on your website or business card....

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Marketing Strategies in other parts of the World

Marketing Strategies in other parts of the World

By Sheryl Fernandez in Branding Techniques 29 December 2010

This Christmas 2010, record retail sales and improved retail sales have occurred...

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