Araluen Park: Crayon Packs for Nature Trail

Last Updated: 15 April 2026

Araluen Botanic Park in Perth wanted to enhance the autumn school holidays experience with a fun, creative nature trail for kids. Partnering with Cubic Promote, they ordered 3,000 branded crayon packs featuring the Araluen logo. These packs were given to children who participated in the self-guided trail or visited the activity corner at the entry pavilion.

As kids used the crayons to complete leaf rubbings, colour bird outlines, and sketch the garden’s beauty, parents appreciated the quiet time it offered, allowing them to explore the park while their children engaged in creative play. Visit Araluen Botanic Park website

Results:

5% boost in return visits, with families noting they would return for future events based on the positive experience

The branded crayon packs provided a unique, interactive experience that kept children engaged and added lasting value to the park visit, encouraging longer stays and repeat visits.

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About the Author

Aubrey Vitor

Marketing Merchandise Expert

Aubrey Vitor is a Marketing Merchandise Expert at Cubic Promote, Australia’s leading supplier of branded merchandise and uniforms. With over two years of experience working closely with Australian brands, Aubrey excels in helping businesses select the most effective branding techniques for their promotional products. Her expertise in product selection ensures that every item maximises its potential to drive brand visibility and engagement. Aubrey is also a regular contributor to industry articles and blogs, where she shares insights on how businesses can achieve their marketing goals with the right branded gifts and giveaways. Her deep knowledge of the promotional products sector and commitment to helping brands thrive make her a trusted authority in the field. Follow Aubrey on LinkedIn

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Aubrey Vitor

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