What Are Promotional Printed Lanyards?
Printed lanyards are fabric straps worn around the neck, customised with designs, logos, or messages. They’re used to hold and display essential items like ID cards, keys, or access passes. Available in materials such as polyester, nylon, or eco-friendly fibres, printed lanyards combine practicality with branding opportunities. Their versatility makes them ideal for professional environments, events, or promotional campaigns.
Who Benefits from Custom Printed Lanyards?
Printed lanyards are essential for industries that prioritise organisation and visibility. Event organisers and conference managers rely on them for attendee passes. Schools and universities use them for staff and student identification. Corporate offices and retail businesses distribute them to employees for access control and branding. Healthcare providers and hospitals use them to keep ID cards visible and accessible. Non-profit organisations and volunteer groups also find them effective for events and outreach programs.
Marketing Advantages 💡
Printed lanyards are a simple yet impactful way to promote your business. Their practicality ensures daily use, giving your logo consistent exposure. They create a professional and organised look for staff and attendees at events, boosting brand recognition. Designed for bulk, they are cost-effective and easy to distribute, making them an excellent addition to any promotional strategy. Their durability and vibrant printing ensure they leave a lasting impression.
Case Study: Everclear’s Printed Lanyards 
Everclear, based in Sydney, is a leading provider of aluminium window and door solutions. To ensure they stood out at the upcoming Building and Construction Trade Show, they decided to order 300 custom printed 20mm lanyards featuring their logo from Cubic Promote.
Results:
- 30% increase in brand visibility at the trade show, as their logo was constantly visible on lanyards worn by delegates throughout the event.
- Positive feedback from attendees, with many commenting on the high quality and practicality of the branded lanyards.
- Increased use of the lanyards post-event, with several attendees continuing to use them at future industry-related events.
At the trade show, Everclear handed out these branded lanyards to participants upon registration. The delegates appreciated the convenience of having an ID holder at hand, as many had no lanyards before. The lanyards became a practical giveaway that helped ensure their logo remained visible throughout the event, catching the attention of both potential clients and industry peers.
By providing a simple yet functional item like custom lanyards, Everclear was able to create a lasting connection with event attendees while keeping their brand at the forefront of participants’ minds throughout the duration of the trade show and beyond.
Branding To Choose From 🎨
We offer a variety of branding techniques, including:
- Embroidery: Stitches threads directly onto the fabric, creating a durable, high-quality design.
- Digital Printing: Prints full-color designs directly onto materials using high-resolution digital technology.
- Embossing: Creates raised designs or logos by pressing shapes into materials for a textured effect. (only available on certain styles)
- Plastisol Transfer: Transfers pre-printed designs onto fabric using heat, giving a smooth and vibrant finish.
How To Purchase
1️⃣ Enquiry: Submit your requirements via our online form, including quantity, size, and customisation preferences.
2️⃣ Quote: Receive a comprehensive quote within one hour during Australian business hours.
3️⃣ Mock-Up: Provide your logo, and we will create a visual mock-up for approval.
4️⃣ Approval: Once you are happy with the design, confirm your order with payment.
5️⃣ Production & Delivery: Your printed lanyards will be expertly crafted and delivered promptly.
Explore our range of Promotional Card Holders. We supply Australia-wide.
