Promotional Travel Mugs for Brand Awareness

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Nowadays, businesses are always on the lookout for savvy ways to spread their brand name and reel in fresh customers. And you know what we reckon? Promotional travel mugs can definitely do the trick - it's like giving folks a souvenir every time they have a sip! Plus, not only do these mugs put your biz on display, but they're mega-useful when you're hoofing around town or heading off to work.

Key Takeaways

  • Promotional travel mugs are a cost-effective way to create long-lasting brand awareness.
  • Customization options should be considered when choosing promotional travel cups, including material type, size and shape, and branding options.
  • Custom travel mugs can be used in various ways, such as giveaways, gifts, and sales promotions to attract new customers and build stronger relationships with existing ones.

Benefits of Promotional Travel Mugs

Promotional travel mugs have many benefits that make them an ideal marketing tool. Here are some reasons why you should consider using branded travel mugs for your business:

Long-lasting promotion

Unlike a conventional brochure or flyer, a travel mug is made to last for many years. This makes them highly effective in promoting your brand for an extended length of time. Their unique design and idea of taking your favorite drink with you anywhere allows you to display your logo over an considerable period of time. The variety and large scope with which travel mugs can be used gives them the edge above other promotional products. Sipping from their convenience throughout the day gives brands extended reach among more people, equipped with its useful life span that is uncommon amongst any other traditional promotion technique.


Promotional travel mugs provide an unbeatable value for businesses looking to make a lasting impression. They offer company branding quickly and in cost effective way, without needing to expend budgets elsewhere such as large television or print advertising campaigns. Not only are they often cheaper than other ad formats, but the tangible results of a travel mug can pay serious dividends. You can hand these out to potential customers, employees and team members and they will be likely to be seen over an extended period of time, with no additional costs incurred. This makes customised travel mugs a standout choice for companies wishing to carefully manage their advertising output while simultaneously reaching their target audiences.

Wide reach

Travel mugs are perfect for getting your brand noticed outside of the physical boundaries of your business. Amidst the climate of a train in an office, or even from the comfort of home, these portable items will show off your logo and message with everywhere they go! What better way to get your name international than making use of the gift that is travel mugs? With that recognizable piece riding along, you can expand beyond the limits and increase exposure exponentially.


If you're looking to spread brand recognition, logo printed travel mugs are the way to go. Not only are they a practical item for people on the go, but you can even get them customized with your company logo, message, or design. That's the beauty in promotional products; it allows you to create something unique that truly reflects your brand image. Plus, it shows potential customers that your business cares about their needs and getting quality stuff into their hands. In short: custom travel mugs = an ultimate branding win!

How Custom Travel Mugs Work

Promotional travel mugs work by creating a lasting impression on customers and potential clients. Every time someone uses your mug, they will be reminded of your brand and its values. Here's how you can use custom travel cups effectively:

  • Giveaways: First up, giveaways! Head on down to trade shows, conferences or product launches and give away some promotional travel mugs. This way you'll create a ripper association with your brand and attract potential customers.
  • Gifts: Next up, gifts! Show your employees or clients that you care by giving them branded travel mugs during festive seasons like Christmas or for special occasions like birthdays or anniversaries. This beaut personal touch will help strengthen relationships while also promoting your brand.
  • Sales promotions: Lastly, sales promotions! To drive those sales sky high, offer printed travel cups as freebies when purchases hit a certain amount. Your customers will be chuffed with their new mug and it'll have them telling all of their mates about your ace brand!

Choosing the Right Branded Travel Mug

When choosing promotional travel mugs for your business, there are several factors to consider:


Travel mugs come in various materials such as plastic, stainless steel or ceramic. Choose a material that aligns with your target audience's preferences and budget.

Size and shape

Choose a size that is convenient for customers to carry around while still being large enough to hold their favorite beverage comfortably. Additionally, consider different shapes that stand out from traditional designs.

Branding options

Consider branding options such as printing methods (screen printing vs full-color printing), placement (on the lid vs on the body) and customization options (color choices).


Whether you're looking for a cracking promotional gift or a snazzy corporate giveaway, custom printed travel mugs are the bomb-diggity. They showcase your brand's vibe—whether it's swanky or outdoorsy—and can be toted anywhere, giving your message maximum exposure. With Cubic Promote on board, we've got ya covered no matter what event you're planning or even if you just need to promote while out and about. Plus our prints are stonkingly durable, ensuring your message sticks around for ages. So have a gander at our range of stylish promo travel mugs and give us a bell today! You'll get top-notch service and wicked prices with Cubic Promote.

Promotional Travel Mugs for Brand Awareness

Author Profile: Yoshe

Yoshe is a Cubic Promote’s content manager and she has worked with promotional products for almost a decade. Yoshe is full of great product ideas, she knows what's new on the market and how to use promotional products to boost your brand visibility. Visit her on LinkedIn.

Cubic Promote 1300 858 288 Cubic Promote Online ensures fast delivery & offers affordable promotional products, gifts, & merchandise in Australia. Shop now! Call 1300858288 for more info.