Mugs make great promotional products because they're daily use items. Most days if you don't get up and have a cup of tea or coffee with breakfast, you'll likely have one by morning tea time. Because logo printed mugs are used so frequently, they're popular items to customise with unique designs that help reflect your personality, interests, or business. Custom designs are what make the following mugs so special!


  • Customised magic mugs create brand exposure.
  • Personalised mugs enhance customer relations.
  • Magic mugs make memorable gifts.


magic mug box

Design-Changing Custom Mugs

Promotional colour-changing mugs (or "magic mugs") are mugs that have one design printed on the other. The design printed on top (always black) will disappear when hot liquid is added to the mug. The effect is spectacular when applied to thoughtful designs, be they logos or illustrations. Below are three of our favourites from across the net that provides great inspiration for those considering colour change mugs for personal or marketing use!

magic mug bear magic mug panda

Branded Bear Mug That "Wakes Up"

What starts as a sleepy black bear quickly awakens into an alert panda bear when you add hot water to the customised mug. These sorts of "waking up" mugs are very popular with people everywhere in Australia because they perfectly illustrate how coffee and tea can have an awakening effect on drinkers! We love how happy the wake panda looks.

printed magic mug got

Game of Thrones Promotional Mugs

These mugs are the perfect accessory for Game of Thrones fans. Each mug starts off with the Stark logo/sigil against a black background with the white (representative of winter snow) appearing only when a hot drink is added. In case you didn't get the message, "Winter is Coming" also reveals itself as a text logo on the opposite side of the mug. A great item to keep you entertained until 2019 and the final season, we guess.

printed magic mug heart

Extra Life Video Game Decorated Mugs

There's nothing worse than getting down to your last few pixels of energy. If you're an old-school gamer, you'll appreciate these quirky colour change mugs that start off low on energy (and close to "dying") before slowly revealing a full red heart of energy once your hot beverage is added. Sometimes simple is best and we love how direct and effective these mugs are using only a minimalist design.

Magic Mugs for Businesses

Personalised magic mugs are perfect for businesses because they help to build strong relationships with customers, and create brand awareness. Here are some benefits of personalised magic mugs for businesses:

  • Increased brand exposure: Customised mugs are frequently used items, and when they are printed with the company's logo, it provides more visibility to the brand. Mugs are used throughout the day, providing free advertising for businesses.
  • Enhanced customer relations: When businesses use customised mugs as promotional products, customers feel valued and appreciated. This results in better customer relations and helps to foster long-term relationships.
  • Cost-effective advertising: Personalised magic mugs are affordable promotional items, and businesses can purchase them in bulk to reduce costs. It is an affordable and effective way for small businesses to advertise and keep their brand at the forefront of the customer's mind.
  • Durable and long-lasting: Personalised magic mugs are made of high-quality materials, and the print lasts for a long time. This means that customers can continue to use the mugs for a long time without fear of the print fading or peeling.

Heat-Sensitive Mugs as Gifts

Personalised magic mugs are a perfect gift item that can be customised according to the recipient's interests and personality. Here are some benefits of personalised magic mugs as gifts:

  • Unique and special: Personalised magic mugs are unique because they can be customised to showcase the recipient's interests or personality. It is a gift that will be treasured and appreciated.
  • Memorable: Customised mugs as gifts are memorable because they show the sender put thought and effort into the gift. It creates a lasting memory that will be cherished.
  • Suitable for all occasions: Personalised magic mugs can be used as gifts for all occasions such as birthdays, anniversaries, graduations, or even as a thank you gift. It is a versatile gift that is suitable for everyone.
  • Practical: Personalised magic mugs are practical gifts that the recipient can use on a daily basis. They can be used to drink coffee, tea, hot chocolate, and other hot beverages.


Personalised magic mugs are a fantastic promotional item that can be customised to reflect interests, personality, and businesses. They can be used as gifts for loved ones or as advertising tools for businesses. The benefits of customised mugs are significant, as discussed above, and they make a fantastic addition to any business or gift collection. At Cubic Promote Australia, we offer personalised magic mugs that can be customised according to your needs. Contact us today to learn more!

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