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charles liu

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25 June 2025

See the Difference: Visual Guide to T-Shirt Printing – Digital, Screen, and Transfer Print

We print hundreds of thousands of Tees a year. This is the definitive visual guide on the three most popular printing methods for tee shirts. We also answer: "How do you decide which print method works the best?" Whether you're designing uniforms or branded apparel for an event, understanding the differences between the top T-shirt printing techniques—digital printing, screen printing,…
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21 June 2025

Porcelain vs Ceramic Mugs: Which One Lasts Longer?

Most people think ceramic and porcelain coffee mugs are the same. In fact, Swammi, our Creative Director, was sure ceramic was stronger. But a quick drop test tells a different story—and the results are worth noting, especially if you're ordering mugs for your organisation. What Happened in Our Mug Durability Test? We filmed a side-by-side test, dropping a standard ceramic…
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18 June 2025

Luxury Merchandise: Elevating Your Brand with Premium and Exclusive Products

Today, (Charles) and Swammi (Creative Director) chat about the world of luxury merchandise, exploring what makes certain promotional items stand out as premium, rare, and exclusive. What Makes Luxury Merchandise Different? Most people think about promotional merchandise and imagine everyday giveaways like pens, mugs, or t-shirts. But there's a whole other level of merchandise that's more than just a freebie.…
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16 June 2025

Eco-Friendly Promotional Products: What Can Bamboo Make?

At Cubic Promote, one of the most popular products we get requested for daily is our range of custom eco-friendly products, particularly our bamboo range. These items have been garnering significant attention, and for good reason. But what exactly makes bamboo eco-friendly? Let's dive into why this material is one of the most sustainable in the world. Why Is Bamboo…
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13 June 2025

How Concert Merchandise Drives Revenue for Businesses

Let's explore the world of concert merchandise—a topic close to Cubic Promote's heart. We've supplied custom-branded merchandise for local bands, including basic T-shirts and hoodies, but concert merchandise goes far beyond that. We have Charles, Kathryn, and Anil, our creative directors, who will give us expert insights. She's had extensive experience working with branded products for events. She understands the…
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11 June 2025

Why Steph Curry’s Golden State Custom Printed Jersey Costs $180 in Australia

Today, we're talking about branded sportswear, sports licensing, and the costs associated with fan merchandise. Custom Merch likes football and basketball jerseys. If you've ever wondered why a team jersey can cost anywhere from $150 to $180, we've got the answers for you. We know the answers. Why? Well, we supply custom branded apparel for a few of the major…
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1 June 2025

Key Promotional Product Stats Every Australian Business Should Know in 2025

Merch is not just about giveaways—they're long-term brand assets. We have worked with organisations that have used merchandise to sell and give away. Some Aussie organisations who simply use them to add a "cool factor" to their brand. Custom-branded merchandise works, but what do the statistics say? We supply over promotional items and uniforms to Australian organisations annually. With over…
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29 May 2025

Behind the Scenes: A Tour of Our Pad Printing Facility

Regarding promotional branding, quality and precision set the best suppliers apart. Pad printing technology has been tried and tested to be cost-effective and quick. Despite us constantly looking at new technology to brand onto products, pad printing still has the best combination of price, speed and quality. It prints brilliantly, making it a key part of what makes our custom…
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19 May 2025

Australian Made Custom Bottles: See Where They’re Made

There is something refreshing about knowing your branded merchandise was made right here in Australia. That's exactly the story behind our Australian-made custom water bottles—a local manufacturing success that combines sustainability, quality, and rapid turnaround. And today, we're pulling back the curtain to show you exactly where and how they're made. Why More Brands Are Choosing Australian Made Whether you're…
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18 May 2025

Custom Made Merchandise: Lessons from Hoyts’ MI Popcorn Box

Hundreds of companies annually depend on Cubic Promote to create custom-made merchandise. In other words "product sourcing." I wanted to highlight what Hoyts cinemas did with their Mission Impossible popcorn dispenser. It wasn't just a clever promo—it was a storytelling tool, a social media magnet, and a real-life movie prop brought to the snack bar. While we didn't create it…
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