Promotional notebooks would have to be the most sensible and appropriate corporate giveaway at trade shows and business conferences. As a promotional items, they are affordable and highly usable and they provide a good space for printing your company’s brand or business logo. Notebooks are also a cool departure from the typical ball pens and lanyards that can usually be found in these events.

Standing Out with Personalised Notebooks

The best way to differentiate your company is through the type and design of your personalised notebook giveaways. There are just so many options in terms of size, type, and material. There are notebooks that come with little flags for earmarking pages. The flags are quite useful if the person is attending a workshop or seminar where they would need to take notes.

Your logo can be pad printed or digitally printed onto the cover in a one-colour print. To ensure that your logo will set perfectly onto the surface, you should confer with your supplier as to the type of logo artwork they need for printing. Some suppliers will request that you save your artwork in the Adobe EPS or PDF file and keep the vector outlines. The typical dimensions for notebooks are 160 centimetres length by 13 centimetres in height. The possible space for branding can be 50 centimetres length and 12 centimetres height.

Printed notebooks come in different sizes and materials. You can opt for adding a pen to your notebook for more impact. You can choose from different types of materials for your notebook’s cover like glossy cardboard, plastic, or leatherette. When picking a material, consider how you would like your logo to appear. You should discuss this carefully as certain printing processes may not go well with the material you pick.

Look for Leads Using Notebooks

It is important to have a trusted supplier for your promotional items especially if you plan on coming up with them with regularity. There are a good number of online promo item makers with whom you can build a good working relationship. It would be ideal to find one that has their offices and factory within the vicinity so they can visit you and do a presentation or you can go to their showroom to check out their items. Before transacting with one supplier, make sure they understand your requirements and you understand their terms as well as their shipping and returns policy.

Wrapping Up: Promotional Notebooks

Promotional notebooks are universally appreciated. From students to professionals, people of all walks of life can benefit from having a handy notebook for jotting down ideas, making to-do lists, or recording important information. By providing a functional and valuable item, businesses and organizations can ensure that their promotional efforts are well-received and memorable.

One of the most significant advantages of promotional notebooks is the extensive range of customization options available. With myriad styles, sizes, colors, and materials to choose from, companies can create the perfect notebook that aligns with their brand identity and target audience. From embossed leather-bound journals to eco-friendly, recycled paper notebooks, the possibilities are virtually endless. The customization doesn't stop with the notebook's appearance; companies can also select from various printing options for their logo, slogan, or even a personalized message to recipients.

Furthermore, promotional notebooks offer a unique longevity that few other marketing items can match. Unlike disposable or single-use promotional products, notebooks often remain in use for an extended period, keeping the brand front and center in recipients' minds. This long-lasting exposure ensures that businesses and organizations continue to reap the benefits of their promotional efforts long after the initial distribution of notebooks.

Author Profile: Jasmine Liu

Jasmine is the head of Cubic Promote's accounts and has 14 years of experience in the promotional product industry. Because Jasmine's expertise is with the financial end of things, she is an expert on budget-friendly campaigns and large-scale promotions requiring additional logistics. Visit her on LinkedIn or email her at jasmine@cubicpromote.com.au