As a business owner, you need to understand the essentials in market branding. After all, consumers will often rely on the message or image you are trying to convey through your ads or promos. Color choices, for instance, play a huge role in your business. The right color choice can be powerful enough to boost sales and brand recognition while the incorrect color choice will confuse and drive customers away. Now, for an image of luxury and prestige, you will not go wrong with Gold Promotional Products.
Gold = Exclusive
It is common knowledge that the color Gold is associated with material wealth. Most often than not, expensive items are in this color. This particular color is believed to also induce feelings of happiness especially since it is considered a warm color as well as imply generosity and victory hence the Gold Medal and Gold Star. Since gold is not only a color but also a precious metal, it is associated with success, prosperity and grandeur.
Other meanings of Gold include excellence (good as Gold), superior (Gold Standard), best of the best (solid Gold) and favoured (golden child).
Gold in Business
Businesses offering high-end product and service such as jewelleries, luxury vehicles and even beauty products can be expected to choose gold for their branding because of the message of luxury it sends across. You can always give out Gold personalised metal pens, mini Gold custom USB and promotional gold key rings. A lot of businesses use Gold only for premium products offered for a limited-time only.
If you would like to combine Gold with other colours, consider the meaning of the following combinations:
Gold and Purple/ Dark Red or Dark Green – indicate beauty and wealth and usually associated with luxurious items
Gold and Dark Blue – convey honesty, success and trustworthiness; ideal for men’s products
Gold and Black – suggest elegance, wealth and opulence; perfect for men’s products
Benefits of Gold Colour Promotional Products
Gold colour promotional products offer an eye-catching way to draw people’s attention and are ideal if you want to make a bold statement. They also stand out more than other colours making them perfect for businesses looking to boost their brand recognition and visibility. Furthermore, they are very versatile and can be used as giveaways at trade shows or corporate events or even branded with a company logo or message on one side.
Different Types of Gold Colour Promotional Items Available
You can find many different types of gold colour promotional items available on the market today. Some of the most popular include keyrings, pens, mugs, flags, banners, rulers and buttons just name few! Not only can you get these items printed in full-colour with your logo/message but you can also add features like embossing or foil stamping which make them look even more impressive.
How To Choose The Right Size And Shape For Your Needs
When choosing the right size and shape for your needs it's important that you consider both practicality and aesthetics when selecting your gold colour promotional product. The size should be appropriate for the intended purpose - think about what would work best for your target audience - while shapes should be chosen according to your branding guidelines (e.g., a rounded shape might represent friendliness whereas a sharp angle could represent strength).
Tips For Creating Custom Designs With Gold Colour Promotional Items
Creating custom designs with gold colour promotional items is a great way to really stand out from competitors! Start by brainstorming some ideas then narrow down your selection based on what will work best within budget constraints remembering that costlier doesn't necessarily mean better – simple designs often look as impressive as complex ones. Finally once you're happy with your design(s) test them out in various mediums such as print or digital e-mails. Before doing a full run, this will help ensure everything looks perfect when they're ready!
Ideas For Using Gold Colour Promotional Items In Marketing Campaigns
Gold coloured promotional items offer many creative possibilities when it comes to marketing campaigns! You could use them as free giveaways at events or seminars; create unique swag bags for conferences; give away special gift boxes at trade shows; or incorporate them into direct mail campaigns - all fantastic ways of improving brand exposure and gaining maximum impact from your marketing efforts.
Author Profile: Yoshe
Yoshe is a Cubic Promote’s content manager and she has worked with promotional products for almost a decade. Yoshe is full of great product ideas, she knows what's new on the market and how to use promotional products to boost your brand visibility. Visit her on LinkedIn.