What are “Promotional Beach Towels”?
Beach towels are big, comfy, water-absorbent towels designed for use at the beach, pool, or outdoor events. When we put your logo or message on them, you have a fabulous “promotional beach towel” for your company or organisation. The branding will help spread the word about your brand in a laid-back and eye-catching way. They are a great way to show off your brand while being functional.
Two common fabric types are used to create beach towels. Cubic Promote carries both styles. This includes:
- Fabric made from Terry Towel (a popular and traditional style of fabric)
- Fabric made from Micro Fibre (a new material which is gaining popularity. It is thinner and dries more quickly)
Marketing Ideas on How to Distribute
We have worked with hundreds of Australian organisations. These companies have used branded beach towels for:
- Summer Promotions: Hand out branded beach towels during summer campaigns to keep your brand top-of-mind during the sunny season.
- Corporate Gifting: Offer premium towels as thoughtful gifts to clients or employees for holidays, events, or milestones.
- Outdoor Events: To maximise exposure, distribute towels at beach festivals, poolside gatherings, or corporate retreats.
- Hospitality Industry As Amenity items: Provide customised towels in hotels, resorts, or spas to enhance guests’ experiences and reinforce your brand.
- Charity Sponsorships: Donate branded towels to community beach clean-ups or sporting events to showcase your organisation’s support and involvement.
Case Study: Mondo Pin Boosts Website Traffic by 15% in Just 2 Weeks
Mondo Pin, an innovative solutions company developed by ThinkSpatial, ordered 500 green beach towels featuring their logo from us. Specialising in centimetre-level RTK positioning services, Mondo Pin sought a practical item they could give out. With summer approaching, they knew that beach towels were the way to go! So they distributed these at the outdoor events they attended. Their vibrant green colour and prominent logo ensured Mondo Pin’s branding remained visible long after the events ended.
Key Metrics & Results:
- 15% increase in website traffic 2 weeks after they started giving these out, with many visitors coming from social media posts featuring the branded towels
- 10% increase in social media mentions, with clients and event attendees posting photos of the towels at beach outings and tagging Mondo Pin (compared to data from last quarter)
These bright green promotional towels boosted Mondo Pin’s website traffic and engagement on social media.
We Custom Brand Using the Following Methods
- Screen Printing: This is a cheap, low-cost way to print your logo. Suitable for spot-coloured prints
- Full-Colour Printing: Your graphics are custom-branded in full colour.
FAQ
Q: What is the ordering process for branded beach towels?
A: Ordering is simple and efficient:
- Enquiry: Submit your details online, including the towel type and quantity required.
- Quote: Receive a detailed quote within one hour during Australian business hours.
- Mock-Up: Send us your logo, and we’ll create a visual mock-up for approval.
- Approval: Once approved, we’ll send an invoice for payment.
- Production & Delivery: Your customised towels will be produced and delivered promptly after payment.
Level up your brand with our top-quality Promotional Sunglasses too – discover more!
Q: What customisation options are available?
A: We offer embroidery, screen printing, and full-colour sublimation for detailed and vibrant designs.
Q: Are there eco-friendly towel options?
A: We provide sustainable options made from organic cotton or recycled materials.
Q: What is the typical production time?
A: Production usually takes 1–2 weeks after artwork approval, with 24-hour custom print services available for tight deadlines.
Q: Can I mix different towel styles in one order?
A: Absolutely. You can combine different styles, colours, or sizes to suit your campaign needs.
Tip for Towels
Consider amplifying your brand recognition by ordering promotional beach towels in bulk with other summer essentials, such as custom-branded water bottles or sunscreen. These practical and stylish items will splash at events and leave a memorable impression on recipients. Learn in detail about our ordering process now! We supply Australia-wide.
