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All Posts By

Aira Demesa

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15 October 2014

Funniest Product Labeling Mistakes

I love seeing new products everyday in the course of my job. What I love seeing even more, is when people and businesses make huge mistakes in labeling their promotional items or when they are packaging their products. Here are some of the funniest boo boo's that I have come across this year. Mistakes in branding and packaging can lead…
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8 October 2014

Minimalist Promotional Items

The word minimalist gets used quite often nowadays. Essentially minimalist designs are those products that are created using as little design as possible. It is a way to create products and visuals with as little clutter as possible with the emphasis strongly on functionality and clean smooth lines or surfaces. The result is a design that is visually modern and…
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24 June 2014

Race Car Themed Promotional Items

Not many events can quite bring out the excitement like a racing car event. With the V8 Bathurst weekend just a week or two away we thought we check out some of the top racing car themed promotional items out there. These products will be perfect for any rev head, car enthusiast or if you are like me simply because…
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12 June 2014

More Amazing Promotional Packaging

More amazing packaging designs. This is part 2 on our visual treat on some of the coolest and most outrageous packaging designs from around the world. If you think that packaging will not change your perception of a product then one look at this examples and you will surely think otherwise. In case you missed our previous Part 1 Post…
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10 June 2014

Promotional Pens: Advertising Tools

Promotional pens customised with your logo or business name are one of the most popular products a business can choose when looking for marketing options. They are inexpensive, easy to post and handy to share at networking events. What’s more, they are an item that everyone uses at least once day, which means plenty of opportunities for people to take…
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18 April 2014

Eco Friendly Promotional Thumbdrives

USB pocket thumbdrives are reaching a point where they are so low in cost that they are literally everywhere much like the humble ball point pen. The way they are consumed have therefore changed dramatically over the past few years. No longer do people use 1 thumbdrive for all their data needs. They are now typically used to store files…
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7 April 2014

Real Estate Corporate Branding & Merchandise

Real Estate Agencies in Australia have on the whole developed a very unique sense of style and many pay very good attention to their corporate branding and their corporate identity. Not surprising after all a typical Real Estate Agency focuses on its need to not only be professional but also to have branding that appeals to their immediate community and…
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