Not many events can quite bring out the excitement like a racing car event. With the V8 Bathurst weekend just a week or two away we thought we check out some of the top racing car themed promotional items out there. These products will be perfect for any rev head, car enthusiast or if you are like me simply because I appreciate the ability to commute from Point A to Point B not necessarily in the fastest time but in luxury and comfort. With that in mind check it out here.

1. Promotional items enhance brand visibility.
2. Creative design upgrades customer experience.
3. Retro and eco-friendly items impress.

9 Top Automotive Promotional Items

1) Torch with neodymium magnets on the end to allow it to attach onto the side of a car as a safety device.

2) Promotional Cooler bags made with a tyre tread on the side. Yes, it is actually a real tyre!

3) Custom Caps With a Tyre Peak and Front. Once again, yes it is an actual tyre. Although the peak of the cap is made very thin to avoid excess weight.

4) Pinstripe MG retro inspired satchel bags.

5) Promotional Tool Set with 40 pieces ensures that every single nut, bolt and screw inside your vehicle can be adjusted, removed or replaced.

6) Tyre tread promotional ceramic coffee cups

7) Custom Eco Re-useable cup with a tyre tread

8) Custom Sunshades with custom logos and branding

9) Custom Branded keyrings with an actual tyre pressure gauge!

Whilst I must admit, using products which feature an entire actual tyre on it may scream car fanatic or rev head, they are certainly head turning. Personally I prefer more subtler ways to show that I am a car enthusiast. So car themed promotional items such as the pin stripe bag is more my thing. The torch is definitely interesting and without a doubt useful too.

Enhancing Brand Visibility

Your brand could greatly benefit from being visible in such high-excitement circumstances as a car racing event. Here are some ways promotional items can help:

• Logo placement: Placing your logo on promotional items, such as torches or satchel bags, can improve brand recognition among car enthusiasts.
• Sponsorship opportunities: By sponsoring these items, you can get your brand in front of numerous fans, raising brand awareness to a broad audience.
• Variety in products: The variety of promotional items listed allows for many creative opportunities to present your brand in a unique way.
• Personal engagement: These items provide a physical touchpoint for your audience to your brand, creating a more personal engagement with your market.

Utilising Creative design

A thoughtful design that captures the spirit of car racing can turn these promotional items into covetable pieces.

• Thematic consistency: Incorporating real tyres, or tyre treads, into the designs brings an authentic car racing experience to your clients.
• Retro infusion: The Pinstripe MG retro-inspired satchel bags give a subtle, nostalgic nod to the bygone era of car racing.
• Practical utility: Combining function with design, like the windscreen sunshade with logos, or the keyrings with tyre pressure gauge, enhances the user experience.
• Eco-conscious approach: The custom eco reusable cup with a tyre tread is not just trendy, but an inspirational advocacy of environmental consciousness as well.

Summary

In conclusion, race car-themed promotional items are not only head-turners at an event but can serve as effective marketing tools for your brand. While they cater to a niche audience, they offer versatile ways of product placement and brand visibility. Here at Cubic Promote Australia, we understand that promoting your brand can be just as exciting as the race itself. Let the race begin!