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Charles Liu
Charles Liu is the Founder and a recognised authority in the promotional products and uniforms industry in Australia. With over 20 years of experience, he has guided Cubic Promote to work with over 15,000 Australian organisations. His specialty is helping Aussie companies select the right products that stay within their budget. He also specialises in sourcing and assisting brands and government agencies in selecting corporate gifts for VIPs and high-profile clients. A regular contributor to industry blogs, Charles shares his expert insights on using branded merchandise to achieve business goals. Charles’s deep understanding of industry trends and strong supplier relationships make him a trusted figure in the sector, continually influencing the development of both products and uniforms that deliver tangible, measurable results. Connect with Charles on LinkedIn
5 Merch Ideas for Gold Coast Tourism Operators
Key Points The best tourism merchandise is useful during the visitor experience. Sunscreen, drink bottles, hats, tote bags and beach towels suit many Gold Coast tourism businesses. Match the item to the activity rather…
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Recent articles
The Smart Promotional Shirt for Effective Branding
Last Update: Aug 27th, 2026 Key Points Smart textiles can add functions such as movement, temperature or health monitoring to clothing. Smart promotional apparel needs to be practical,…
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Promotional Items for Doctors: The 5 Perfect Give-Aways
Last Updated: Aug 31st, 2026 Doctors are one of the harder audiences to merchandise well. They work long and irregular hours, carry only what they need, and have…
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Creative Promo Items At Colourful Events
Last Update: Aug 27th 2026 Key Points Creative promotional items work best when their colours, artwork and product style reflect the event’s visual identity and audience. Colourful merchandise…
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