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Aubrey Vitor
In Branded Apparel & Accessories
8 January 2026

What Are Cool Dry Shirts and Why You Should Care

Two people wearing matching cool dry shirts in black and white standing indoors.
Last Updated: 8 May 2026 Key Points Cool dry shirts are made from moisture-wicking polyester fabrics that help sweat dry faster and keep people cooler and more comfortable. Compared to cotton shirts, cool dry shirts dry quicker, stay lighter when wet, resist wrinkles, and usually last longer with regular use. Things like fabric weight, breathability, sizing, durability, and branding compatibility…
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Charles Liu
In Company News
19 November 2025

What’s Next in Australia’s Promotional Products Industry? Insights from APPA’s Ciara Brennan

Man working at a desk in a small office with APPA award plaques and shelves of books.
Last Updated: 14 April 2026  Key Points: There’s a shift toward more sustainable merchandise through better teamwork across suppliers, sellers, and buyers. These include clearer reporting, responsible sourcing, product transparency, and simple steps to cut waste and emissions. Businesses should focus on quality, clear information, and small changes to meet sustainability goals and build trust. As CEO of Cubic Promote,…
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Charles Liu
In Marketing Tips
12 November 2025

What Happens After You Place an Order for Promotional Products with Cubic Promote?

Shelves stacked with cardboard boxes of Promotional products in a warehouse storage area.
Last Updated: 13 April 2026  Key Points: Cubic Promote details the full order process from artwork approval through to delivery for better buyer visibility. Orders move through production, inspection, branding, curing, packaging, and courier dispatch with tracking provided. Businesses should confirm artwork, addresses, and deadlines early to avoid delays and keep delivery on schedule. For many bulk buyers, placing a…
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Charles Liu
In Branding Techniques
10 November 2025

Logos That Actually Work on Merchandise: A Practical Guide

Navy drink holder with 60 years of QUINTREX logo, set on a dark surface.
Last Updated: 13 April 2026  Key Points: Logos need multiple versions to work across merchandise, uniforms, and print, not just one file. A complete logo system includes horizontal, stacked, mono, and icon versions for different sizes and uses. Businesses should use flexible logo files to prevent print issues, cut costs, and keep branding consistent. Some logos look great on a…
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Charles Liu
In Company News
6 November 2025

Behind the Scenes: How Cubic Promote Fulfils Rush Promotional Orders

A messy art studio table, scattered with supplies and paint cans, hints at rush orders in progress.
Last Updated: 13 April 2026  Key Points: Cubic Promote explains how it handles rush branded orders through a structured system built for fast, reliable turnaround. The team completed 1,753 rush orders in one year with 100% success using spare machines, fixed tiers, and after-hours work. Businesses can meet tight deadlines by using clear rush tiers and early checks on stock,…
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Charles Liu
In Suggestions for Promotional Items
29 October 2025

What Australians Think About Promotional Products: Insights from 100 Respondents

Promotional products: a notebook, wooden water bottle, and four pens on a white table.
Last Updated: 9 April 2026 Key Points A survey of 100 Australians found 83% recall their last promotional item, proving strong brand memory. Results show most people keep branded items for over a year, giving long-term brand exposure. The survey also found promotional products outperform digital ads in recall and improve brand perception. When it comes to promotional merchandise, there’s…
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charles liu
In Marketing Tips
9 October 2025

What Are Print Setup Fees (and Why Do You Pay Them)?

Hands pressing a red hat under a heat press machine—no print setup fees; blue shirt in background.
Last Updated: 10 April 2026 Key Points Print setup fees are a one-time cost to prepare your logo for printing, including formatting, colour matching, and test runs. The fee stays the same no matter the order size, but the cost per item gets lower with larger quantities. Setup ensures your logo prints clearly and consistently, so your branding looks professional…
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