Like most people I like Cola a lot! It is sweet fizzy and has everything that I love in a beverage. However unlike most people I am a bit of a snob when it comes to choosing how I drink it. Perhaps it is psychological or perhaps it is something scientific, however I am absolutely sure that Coke tastes better out of a glass cup or a glass bottle.

Custom Glassware Designed Just for Coke

I am apparently not alone though in this thought. A wine glass maker by the name of Riedel has done precisely just that. They worked on a project in conjunction with Coca-Cola and analysed the flavours in a typical Coca-Cola to develop a glass that is tailor made for the beverage and enhances every single bit of flavour in a typical Coke. So how does it work? Well according to the CEO of Riedel the glass starts by:

- Enhancing the aromas if lemon, ctirus, lime and malt.
- Enhance the feel of the bubbles
- & to top it off the glass has been designed to "ochestrate the sweetness on the palate,"

In creating the glass a tasting panel of 30 people from Coca Cola's marketing department as well as tasting experts in wine tried 18 different prototype glasses. The winning glass was the one that got the most votes. So here it is, the official winning Coca Cola approved winning glass for making your Cola taste even better.! I love how it vaguely resembles Coca Colas iconic shape!

It sounds very special doesn't it. But then again I am not surprised, for a long time different alcohol have had specialized glasses that are long known to enhance flavour including:

- Champagne Flutes that has an opening which curves inwards to keep the bubbles in
- Beer glasses with a large opening to allow maximum flavour to reach your nose
- Custom Red Wine glasses to allow for liquid to be swirled and subsequently smelled