For those who do not already know, Pantone is the world's language when it comes to describing colour. If you need to specify a colour to someone, simply ask them to refer to a particular Pantone code. It is with much amusement that Pantone also has released their own range of promotional merchandise.

 

  1. Pantone offers trendy colours on merchandise.
  2. Boost brand awareness with eye-catching products.
  3. Consistent colour identity for businesses.

 

pantone notebooks May19  coral pantone notebooks


2019 Pantone Colour

The Pantone promotional merchandise typically features the hottest colours that garner attention from marketers and commentators. The colour of 2019 is the Living Coral.

 

To celebrate this colour, Pantone has released:

  • Custom Printed Mugs (available in a vast array of 18 different colours)
  • Coral Coloured Promotional Journals
  • Flash Drive 4gb Capacity (in the shape of a colour chip)

 

The range of Pantone products is amusing, especially to those who work within the design and merchandise industry. These products are tongue in cheek and amusing. For those who do not work within the print, design, or merchandise trade, the products represent the stylish simplistic design.

 

In other words, there is something for everybody with this range of Pantone colour merchandise.

 

Pantone is a private for-profit company. The merchandise it produces helps promote its brand name. The products offer an additional stream of revenue through the sale of merchandise. It establishes credibility as an authority on colour, and branding yet at the same time appeals to fans and users of its product.

Pantone in Promoting Brand Identity

Did you know that Pantone is more than just a merchandise brand? They actually offer colour consultations to help businesses and organisations create a strong brand identity through the use of colours.

 

By consulting with Pantone experts, you can choose the perfect colours for your logo or promotional material that represent the image you want to project. And thanks to their unique system, those colours will remain consistent across different types of media while maintaining a professional look.

Colourful Products Boost Brand

Using Pantone promotional merchandise not only helps reinforce brand awareness but also allows businesses to showcase their products or services in exciting and creative ways. Here are some key benefits of using vibrant and eye-catching promotional products:

  • Memorable Brand Visibility: By featuring Pantone's vivid colours on promotional items such as personalised luxury pens, water bottles, or tote bags, businesses can create a strong visual impact. These items act as mini billboards, consistently exposing potential customers to the brand and leaving a lasting impression.
  • Positive Brand Association: Associating a brand with trendy and eye-catching colours helps create a positive emotional connection with customers. When they see or use these vibrant promotional products, they subconsciously link the brand with feelings of excitement, energy, and modernity.
  • Conversation Starters: Unique and colourful promotional merchandise can act as conversation starters. When customers use or wear items featuring Pantone colours, others are likely to notice and inquire about the brand. This opens up opportunities for organic word-of-mouth marketing and increased brand exposure.
  • Social Media Engagement: Promotional products with Pantone colours make for visually appealing and shareable content on social media platforms. By encouraging customers to share photos of themselves with the branded merchandise, businesses can increase their online presence and engage with a wider audience.

Final Thoughts

In conclusion, Pantone's range of promotional merchandise is more than just a fun collection of colourful items. It serves as a way to promote the brand, generate additional revenue, and help businesses create a strong visual identity that resonates with customers. By providing colour consultations and offering unique and trendy products, Pantone is reinforcing its position as a leading authority on colour and design. Whether you work in the design and merchandise industry or just appreciate stylish and simplistic design, there is something for everybody in Pantone's range of colour merchandise. So go ahead and add a splash of Living Coral to your promotional items and impress your customers with trendy and eye-catching merchandise!

Images are first seen on the website: https://www.pantone.com/products/pantone-lifestyle/pantone-mug