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A white color logo sale tag

Cheap Price Promise

Cubic Logo in White

3PL Warehousing and Distribution

A white logo badge

100% warranty on all our work

A hand with 3 stars at the top logo coloured white

Since 2006

A white color logo sale tag

Cheap Price Promise

Cubic Logo in White

3PL Warehousing and Distribution

A hand with 3 stars at the top logo coloured white

Since 2006

A white logo badge

100% warranty on all our work

Category

Branding Techniques

Branding Techniques and guide to custom branding methods, including embroidery, screen printing, and more.

To explore more articles by different authors, click on their names. For related topics, please browse through our blog categories.

Aira Demesa
In Branding Techniques
1 July 2025

2025 Best Pens for Branding: A Guide to Top 7 Picks

Hundreds of Australian companies trust us to supply them with custom-branded pens reliably. A pen is a simple and fuss-free way to brand your logo. Virtually every company will have a pen personalised with their logo. Using our experience as well as feedback from our clients, we have compiled the Top 7 Pens of 2025, along with suggestions on where…
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charles liu
In Branded Apparel & Accessories, Branding Techniques
25 June 2025

See the Difference: Visual Guide to T-Shirt Printing – Digital, Screen, and Transfer Print

We print hundreds of thousands of Tees a year. This is the definitive visual guide on the three most popular printing methods for tee shirts. We also answer: "How do you decide which print method works the best?" Whether you're designing uniforms or branded apparel for an event, understanding the differences between the top T-shirt printing techniques—digital printing, screen printing,…
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Hannah Calvo
In Branding Techniques, Seasonal Promotions
23 May 2025

Custom NAIDOC Week Merchandise With Original Indigenous Art

Every July, NAIDOC Week offers businesses and organisations a powerful opportunity to celebrate the history, culture, and achievements of Aboriginal and Torres Strait Islander peoples. We're proud to support companies across Australia with custom-branded NAIDOC Week merchandise—now, we're taking it further. We've partnered with Indigenous artist Julianne Wade to offer businesses original, one-of-a-kind artworks for their NAIDOC Week promotional items.…
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Nicolette Villanueva
In Branded Apparel & Accessories, Branding Techniques
29 April 2025

Inside The Sydney Screen Printing Facility

Where experience, technology, ink and tradition come together. Screen printing is a branding method for garments. It's a traditional method of decorating designs on tee shirts. Operating commercial screen printing machines is a whole lot of fun. Our Sydney-based facility combines decades of experience, industry-leading technology, and a genuine passion for custom branding. Every print we create carries the quality,…
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charles liu
In Branding Techniques
23 April 2025

How We Embroider Logos in Australia: Behind the Scenes

When a business orders embroidered shirts, hats, or bags from us, it’s not just getting fabric and thread. It’s investing in visible, high-impact branding—stitched with precision right here in Australia. In this behind-the-scenes blog, we’ll show you how embroidery really works at Cubic Promote, why local production matters, and how we bring your logo to life, one stitch at a…
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Aubrey Vitor
In Branding Techniques
17 December 2020

Product Digital Printing: Explained

Digital printing is a decoration method suitable for use on an assortment of promotional items in the Cubic Promote range. While pad printing is a technique we've used for years, it is limited to spot colours, simple designs, and particular products. Digital printing unlocks new branding opportunities by letting you print in full-colour with minimal limitations. Learn more about digital…
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Ariane Joy Milarpez
In Branding Techniques
15 September 2020

When to Choose Laser Engraving

Laser engraving is an important decoration technique that involves etching your design directly into the surface of promotional products. But sometimes it can be tough to decide between printing and laser engraving -- when should you choose the latter and when should you opt for the former? Today we're looking into it on the Cubic Promote blog! Choose laser engraving…
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Nicolette Villanueva
In Branding Techniques
4 November 2019

Micro Personalisation Promotional Items

Coca-Cola is no stranger to putting together promotions to boost the brand's visibility. Coca-Cola has been around for over 100 years so it shouldn't come as a surprise that the Coke team are getting pretty darn good at marketing their wares. But when you've already done everything, how do you come up with a new marketing angle? Make it personal.…
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AD Dagaraga
In Branding Techniques
1 August 2019

CMYK vs RGB Branding

A lot of terms get tossed around in the promotional items industry, and frankly, there's so many they can get a little confusing sometimes. So we decided to clarify some of the tougher terms, starting with the difference between CMYK and RGB colours in promotional printing. What do these terms mean and how do they differ? Today we're going to…
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AD Dagaraga
In Branding Techniques
28 July 2019

Importance of Checking Prints before Production

It is important to carefully check and verify your designs for promotional tee shirts before putting them to print. From labels to packaging, from branding to product descriptions, accuracy and consistency are key in maintaining brand reputation. By taking time to review the printed pieces prior to production ensures that each item you produce will uphold your required quality standards…
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