We’re thrilled to share a fantastic news about our latest achievements at Cubic Promote. We are happy to let you know that we have received not just one, but two nominations for the 2023 APPA Awards for Promotional Products Marketing Excellence under the Uniforms, Apparel, and Accessories category. This annual awards ceremony is organised by the Australasian Promotional Products Association (APPA) where they highlight the outstanding contributions of businesses and individuals who are making an excellent mark in the industry whilst advancing towards a more sustainable and progressive future. We’ll dive into the details through this post.

Not Just Once, But Twice!

We are honoured to have not only one, but two exceptional entries acknowledged under the Uniforms, Apparel, and Accessories category. These were the Wentworth Falls FC Apparel and Accessories, and the Container Exchange Eco-Friendly Product Campaign. Each category or award has up to three finalists, and yes, we’re able to score high enough to secure two spots out of the three! This notable achievement is a proof to our zealous commitment and dedication in providing innovative promotional items to our clients.

Our Entries for the 2023 APPA Awards

Now let us talk about our only two entries in the APPA Awards for Promotional Products Marketing Excellence. First was the Wentworth Falls FC Apparel and Accessories. Wentworth Falls Football Club reached out to us with the intention of upgrading their selection of club merchandise. The plan was to design a set of uniformed and premium apparel and accessories that would encourage their supporters to purchase them, helping raise money for the club’s future success. For this campaign, we’ve provided them promotional apparel, rain ponchos, beanies, caps, scarves, drinking bottles, bags, and compendiums. The fundraising effort was a success and it also improved the club’s image. In fact, they’ve placed another order two months later, further showing our campaign really worked.

Our second and last entry was the Container Exchange Eco-Friendly Product Campaign. Container Exchange (COEX) QLD teamed up with us to launch their Containers for Change bin project at the Ekka event in Queensland. The project’s objective is to encourage visitors to use their recycling bins installed in the showgrounds and the participants will be incentivised while doing so. Where will COEX source their rewards or freebies? From us, of course! Since this is an eco-friendly programme, we provided COEX promotional items such as logo branded juco shopping bags, eco stationery packs, stainless steel stubby holders, and silicone straws as giveaways. Moreover, we also supplied custom temporary tattoos with recycling-related designs to ensure that the campaign reach a wider audience like children. We made sure that the products were in lined with COEX’s values and were ethically sourced through APPA contacts. The project was successful in advocating environmental sustainability whilst motivating Ekka visitors to recycle.

Excitement for the Awards Gala Dinner

The winners of the much-anticipated 2023 APPA Awards will be announced at the Gala Dinner that will be held on August 31, 2023, Thursday, at Bicentennial Park in Sydney. At this spectacular occasion, business leaders can network, celebrate success, and create unforgettable memories. We are also eagerly anticipating the Gala Dinner and hope to meet with industry professionals and establish valuable connections. And while we wait, Cubic Promote extends a heartfelt congratulations to all the 2023 APPA finalists. The best of luck to all of us and we can’t wait to meet you all at the Gala Dinner!

The Journey Continues…

It is such a humbling experience to be recognised by APPA Awards knowing that we were able to make a positive change by developing original and inventive advertising campaigns that are socially and environmentally responsible. Afterall, we always aim to exceed our customers goals and expectations in every product offer or any marketing initiative we create. The excitement grows as we wait the grand finale, the Awards Gala Dinner, where dreams will be realised, and legends will emerge. The stage is set, the tension is high, and we can't wait to see who takes home the coveted awards. May the best campaign win!