Do you own a collection of albums? Or perhaps sneakers, maybe once upon a time you had a collection of stamps or coins. Most people including myself (I collect radio control cars & my son likes collecting Thomas The Tank Engine) would be avid collectors at one stage or another of something. Did you know that there is a huge huge following for collectors of promotional items? In fact the collectors of those promotional items may not even realise. Products such as:

- Memento Pins
- Memento Spoons
- Souveneir Olympic Merchandise
- Iconic Brand Name Merchandise - ie. Coca Cola products

and much much more are common products collected by enthusiasts. There are many reasons why something eomes collectible. It could be because collectors are waiting fo:

- The next item they collect to be worth a fortune
- They are genuine fans of the organisation ie. Olympics or Coca Cola
- They associate the product with something that they like
- Or they simply like the look of a range of product

Would you like your Promotional Item To Be a Collectible?

Having your promotional item become a collectible is awesome. Why? for starters it gives you on-going brand name exposure for a long long time. Secondly it associates your brand name with something that is desired, sort after and that people are willing to pay for. This can only be good for your organisations brand name. If you would like some advice on how to make your product a collectible why dont you ask us Cubic Promote for some ideas?

What Makes a Promotional Item a Collectors Item?

There is not really a specific factor that can easily be identified that makes a product desirable and sort after. In other words there is a big X factor. However there are a few traits that I can easily identify in products that are collector products which typically cost way beyond their cost value. These characteristics are:

1) Design - Your product needs to be a little bit special. This can be what it represents (ie. what is branded on it) or it may be the actual look of the product. Bright cheery colours always help.

2) Limited Runs - What makes something desirable is if it is not common. So consider making short runs of the product and actually label them as being limited editions.

3) Have several designs of the same product.

4) The more unique a product is the more chance it has of becoming a collectors item.

If you follow these guidelines there is no guarantee that your product will become a collectors item now or in the future but it will definitely increase your chances.

Keep in mind that a collectors item does not need to be old products or an antique. Check out the Android robots by Google. These are collectible items and are quite expensive. They are unique, have several different designs and come in limited runs. Check them out: