When you think of promotional products, you tend to think of pens, caps and stress balls. There are however clever ways to promote your business with fun; loads of fun. The range of funky products available to brand and customize is fantastic and are guaranteed to entertain. Let’s take a look at what’s on offer and how you can put an element of fun into your next corporate giveaway.

 

  1. Choose entertaining products strategically.
  2. Make your branding creative and unique.
  3. Consider personalisation and eco-friendly options.

Entertaining Promotional Product Ideas

Business Promoted Through Outdoor Activities

Christmas parties, corporate BBQs and social days with the family are time to shake off an element of seriousness and enjoy a bit of downtime. If you are looking for something unique to share with your corporate guests consider something fun to enjoy in the outdoors. Promotional frisbees in a range of colours and designs are one of the best choices. Super fun and best of all they will be used time and time again with kids at their local park and with friends. What a fantastic way to get the word out about your business!

flyers june 2014

Promotional Decors

Custom designed party decorations are all the rage. Balloons branded with your name and logo are fun and colourful and a clever way to launch a new product or service. No need to go overboard but adding a unique element will provide a memorable touch.

custom balloons june 2014

Brand Promotion Through Gaming

Everyone loves a good challenge and branding a puzzle with your logo is one of the clever initiatives available. Puzzles are fun. Sliding tile games, noughts and crosses or even electronic Sudoku machines can all proudly share your name and corporate colours. The range available is almost endless and so is the fun that can be had. Depending on your target market choose from a simple easy to solve puzzle or one that will be extra challenging.

games june 2014 30th

Fun promotional products are great for workshops, icebreakers and as a giveaway. They give people a fresh feel for your business and help you bring out the kid in everyone. Corporate fundraisers are also a great opportunity to opt for colorful interactive items that will suit a range of buyers. You never know whose hands your logo-covered product will fall into. Branded goods don’t always need to have a serious element. Be different and you’ll be remembered for it.

Choosing Fun Promo Items

When choosing promotional items to represent your brand, it's important to consider items that will be both useful and memorable to your target market. Here are some tips for picking promotional products that will be entertaining for your audience:

  • Consider your target audience: The promotional item you choose should be relevant and useful to your target audience. If you're aiming to reach an older demographic, for example, something like branded smartphone stands might be more popular. On the other hand, if you're targeting a younger audience, a mini drone or light-up fidget spinner could be an entertaining option.
  • Think about the occasion: The time of year and the occasion can also play a factor in your choice of promotional product. If the event you're attending is taking place during summer or near the beach, items like branded beach balls or sunscreen may be more fitting. Similarly, if you're exhibiting at a trade show, items such as reusable tote bags or notepads might be more useful.
  • Tie it back to your brand: While it's important to choose a fun and entertaining promotional product, it's also important to make sure that it's relevant to your brand and reflects your company culture. Incorporating your brand colours and logo into the item is a great way to increase brand recognition and awareness.

Creative Branding Ideas

Adding a creative twist to your promotional products can make your brand stand out and create a memorable experience for your audience. Here are some creative branding ideas that you can incorporate into your next promotional campaign:

  • Personalisation: Consider adding personalization to your promotional products by incorporating the recipient's name or company name. This adds an extra level of personalization and shows that you value their business.
  • Branded packaging: Upgrading the packaging of your promotional products can help to enhance the overall experience and increase brand recall. Branded gift bags, boxes or wrapping paper can give a premium feel to your promotional product and create a more memorable experience.
  • Eco-friendly options: In today's environmentally conscious climate, promoting your brand through eco-friendly products can be a great branding strategy. Consider options like reusable tote bags made from recycled materials or reusable water bottles made from biodegradable plastics.

Takeaway

In conclusion, choosing fun and entertaining promotional products can be a great way to market your business and create a memorable experience for your audience. By considering your target audience, the occasion, and adding a creative twist to your branding, you'll be well on your way to creating a successful promotional campaign. Remember that the goal is to get your brand noticed and make a lasting impression on potential clients and customers. Choose wisely and have fun!