Taco Bell is a popular chain of restaurants in America. Recently they are expanding further into Australia. Taco Bell does custom-branded merchandise exceptionally well, and this is a visual blog on the type of graphics and products they use. Hopefully, you may gain some inspiration for your organisation.

The Taco Bell Branding

Taco Bell sells American-inspired Mexican food. They are affectionately known as Tex-Mex. The food they offer is fast and delicious. An emphasis is placed on the food being casual, fun, and youthful. Surprise, surprise then, that their merchandise also reflects this vibe.

Products for the Summer Time

A lot of the Tex-Mex merchandise reflects the Summer Time flavour of the brand. So what makes promotional items have a Summer Time Theme? Easy:

• Bright Colours
• Loud Fonts
• Products that are used in Summer (Inflatables, Eskies, Beach Umbrellas)
• Fun items for amusement (toys, lapel pins etc.)

Taco Bell Merchandise

So has Taco Bell, successfully created a range of promotional items with a fun Summer theme? The answer is a definitive Yes.

Check out the visuals below. They are fun, summer products that will bring a smile to your face.

• Blue Light Glasses (to reduce the impact of LCD monitors on our eyes)
• Promotional Backpacks (printed with lots of yummy food items)
• USB Drives in the shape of a sauce sachet
• Custom Phone Battery Charger (also in the form of a sauce pack)
• Promotional apparel (tees, hoodies, pants)
• Stationery Products (notebooks, pens, and pencils)

The Taco Bell Range is sold through the Taco Bell website, as well as its restaurant stores. I have no doubt that these cheeky attractive products will be extremely appealing to both young and old alike. Let me know what you think about the Taco Bell products.

Taco Bell's Approach to Merchandise Marketing

Let's talk about how Taco Bell rocks the merchandise game. They don’t just create cool and visually appealing products, but their approach to marketing is spot-on as well. Social media platforms like Twitter, Instagram or Facebook are used to promote their limited-edition items.

Collaborations with Other Brands

And get this - Taco Bell isn't afraid of collaborating with other brands for special promotions or events either. A prime example is when they partnered with fashion giant Forever 21 and created a limited-edition fashion line that features taco-inspired designs (yum!).

The Power of Nostalgia in Merchandising

Another thing worth noting is the power of nostalgia in merchandising where nothing counts more than striking that perfect balance between visual aesthetics and sentimentality – something that Taco bell clearly understands too! Renowned for releasing retro-themed collections tapping into customers' who grew up eating at Taco Bell memories/good times taking them on an interesting journey down memory lane.

Conclusion

Get your sunglasses ready because from colorful sunglasses all the way through to backpacks or USB drives shaped like hot sauce packets, you betcha Taco Bell has got it all in spades when it comes to branded promotional items. The brand’s unique vibe shines bright reflected across all merch types-- casual, young-at-heart & fun but also showing us an understanding of what appeals most strongly across different demographics today- So always be bold with bright colours paired lively fonts while keeping things playful — go ahead let your branding have some fun too ‘cause who says only Tacos should have all the fun right?