Promotional items are the most effective long term marketing tool available. If you are intending your event or your business to be on-going long into the future then you should definitely investing into promotional items.

Long after a marketing campaign is done and dusted or when your fund raising event has past it is only a physical product that will remain. So make that product a useful and good looking item and you can guarantee yourself years of brand marketing exposure long after the event. How can I be so sure? Well I am 33 years of age and believe it or not I have a few products that I have kept for well over 20 years which had brand names of other companies emblazoned on it. (ie. a promotional product). The types of items I have kept include 3 different custom money boxes, a notebook (kept because it is like a mini encyclopedia in the first few pages) and a range of other products.

If you are thinking of promotional products we would highly recomend to think long term! You simply will be surprised as to how long some items are kept. In my case my products are not only kept but some are used everyday - as I use the coin box like a drop box to empty my pockets each day. The brand exposure is heaps and it can make a difference to whether a customer will choose your product or service over another supplier. So if you are considering promotional products think long term and choose your item wisely. Consider not only about the cost of the product but the potential value it can bring to your company. If you expect your company to last over 20 years and beyond perhaps you may consider that you may want your promotional products to do the same.

Other than promotional products that can last the distance over the long term websites, social media and videos would also last a long time but none will have the tangible touchable effect that a physical product will have.