We've discussed the extraordinary assortment of unique promotional merchandise being released by KFC around the world, but their latest collaboration may just be their best yet. If you ever wondered whether your Croc sandals would look better with fried chicken accents, this promotion is definitely for you!

Quirky and Unique Promotional Gifts

KFC is no stranger to promoting themselves through strange merchandise. Take, for example, last year's KFC branded bucket hats which looked like their famous buckets of chicken. In 2020 the famous fast-food brand is kicking things off with a wearable perhaps even more bizarre than custom headwear... promotional Crocs!

Full-Colour Printed Collab Gear

The Crocs brand isn't new to collaborating with other big names to help the sandal reach new heights. Not that long ago the footwear company collaborated with Post Malone, for example. However, uniting forces with an international franchise the size of KFC is something new. Fittingly, the collaborative sandal produced by the companies boasts a full-colour printed design on the top (a photograph of fried chicken, obviously) with stylish KFC red/white branding around the base. The standout element is probably the two Jibbitz charms that you can add to the holes on the front of the Crocs which don't just look like chicken drumsticks, they smell like them too!

What Can Other Brands Learn?

While it's unlikely your local plumber or education convention will be investing in promotional products on the same level of quirky as this KFC x Crocs collaboration, there's still some inspiration to be found in this promotion for the rest of us. First is that co-branding or collaborating with the right partner can draw incredible attention to you both -- everyone is talking about these sandals! Secondly, it shows that there's room to be experimental and embrace new things when it comes to marketing your brand. Customised merchandise works as a way to market who you are and what you do.

Conclusion

Product collaboration is more important now than ever before, as businesses seek out new and innovative ways to create value. Collaboration can help organisations large and small discover opportunities that they hadn’t previously considered, develop products better suited to customer needs, engage suppliers in cost-effective ways and tap into the collective wisdom of diverse teams.

Organisations should not underestimate the value of product collaboration when making business decisions. This type of co-creation enables companies to benefit from a different skill set or expertise that could be outside their direct domain - whether it is on design capabilities or technology know-how - which would give them a competitive edge over the competition. Additionally, it allows businesses to leverage assets such as market access or supplier relationships. Through product collaboration, companies are able to achieve goals faster and test ideas with potential users early in development stages so any potential issues can be addressed before launch time – making for an overall better final product offering for customers.

Contact the team of sales professionals at Cubic Promote for more information on customised merchandise, including wearables like shoes and socks.

Details spotted here: https://www.crocs.com/KFC.html