Having direct access to around 8000 products today means that it is not everyday that we go wow when we see a brand new product here at Cubic Promote. That changed when a brand new style of highlighter reached our showroom. The highlighter in question looked rather dull from the outside to be honest and we have other products that are by far more interesting to look at. This was until we were shown a demonstration of the product last week. You see this printed logo highlighter is made from wax!! Yes that is correct. Actual wax. The amazing thing is that the colour that these pens created were identical to the real thing. When a user is using the product the surprise and wow factor is akin to a Heston creation (ie. the famous nerdy bold chef in the UK that creates weird but amazing food) like biting into a citrus orange which is in fact a chicken sausage. Its simply unexpected!

thumb_promotional wax highlighter set

thumb_highlighter wax example

thumb_colours wax highlighter

thumb_wax highlighter nib

With using wax as a highlighter the cool thing is that in many ways it is superior to a highlighter. Such as:

1) It will not dry out.... ever!
2) It does not smell
3) It dries instantly
4) The highlighter lasts much longer page after page

The unit itself works a bit like a lipstick. It has got a rotating barrel at the end which you use to extend and retract the pen. Check them out today! They work great as Orientation day gifts, branded gifts for kids as well as everyday general use. Have your logo branded on them and you can be guaranteed a wow factor from your recipients!

Check out the above as well as a clip i made below on the product well as the colour results on a scrap piece of paper. Pretty amazing stuff!