Monthly Archives: May 2016

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  1. Logie Awards Promo Bag

    Gift bags are always an appreciated part of any celebration. When you were young and it was for a birthday party it was filled with candy and cheap novelties. When you're older and going to some manner of work conference, it'll probably have lanyards, pens, notebooks, and hopefully still candy. But when you're a celebrity attending an award ceremony, it tends to be a bit... Bigger. Case in point, the 2016 Logie Awards gift bags that were given to all the nominees. Valued at $1400, it's not quite the incredibly luxurious Oscars bag, but still a nice haul.

     

    • The 2016 Logie Awards gift bags included a variety of luxury items, venue passes, and activities.
    • Gift bags are an effective way to show appreciation, promote brands, and create memorable experiences for recipients.
    • Benefits of giving gift bags include encouraging word-of-mouth marketing, increasing customer loyalty.

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  2. Modern Day Logos Copying Old Ones?

    I'm sure imagination has its limits. Any great creative idea might have already been had some time before. After all, they say that nothing is original. They also say that great minds think alike. Which seems to suggest that when it comes to great creative ideas, someone else has likely had that thought before, and whatever is being done today is either inspired, shamelessly copied, or has been duplicated via a "parallel" thinking process. This might be the case for the following famous modern logos that have striking similarities to much older designs.

    Old Designs Reused?

    The above design comparisons are for famous, modern day companies. Medium, a publishing website founded by one of the creators of Twitter. AirBnB, a website and service for finding lodging for travellers. Flipboard,

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