While digital advertising is an essential part of the marketing landscape these days, promotional items remain relevant as tangible objects that can boost the visibility of your organisation in a meaningful way. Today on the Cubic Promote blog we're going to be looking into why promotional gifts continue to resonate with recipients and businesses alike.
Corporate Branding
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It feels good to be recognised and rewarded for your hard work, no matter your industry or background. Make your staff feel good as they return to the office with custom branded gifts tailored to the needs of employees in 2022. Here at Cubic Promote we have a great range of high-quality corporate gifts that will suit high-achievers from around Australia.
Corporate Gifts for Australian Staff
Promotional staff incentive gifts are all about making your recipients feel that their work is recognised, so it's important not to opt for the cheapest possible goodies in this circumstance. Quality
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Cheez-It®s are popular American crackers in savoury flavours, similar to Shapes biscuits here in Australia. Like a lot of other everyday food staples, Cheez-Its are looking to expand their brand influence using promotional products that tap into a lot of consumers' nostalgia for the tasty snacks.
Promotional Swag for Snack Food Fans
Comfort foods hold a special place in the hearts of people all over the world. Part of the motivation behind brands like Cheez-Its releasing custom merchandise is using this existing fondness to help move visibly branded wearables and gifts. What makes Cheez-It's attempt so pleasing to us, as observant branded merchandise suppliers ourselves, is just how straightforward, affordable, and eye-catching
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Breakthrough singers Doja Cat and Olivia Rodrigo have both been struggling with the bad press lately, but it isn't related to their actions or songs, it is instead down to some really shoddy merchandise being supplied to fans around the world. If pop superstars can't get their merchandise to look the part, do the rest of us stand a chance?
Yes, if you follow our guide to ensure your promotional products look as amazing as they should!
Have Basic Branding Guidelines
When you engage a promotional item supplier such as Cubic Promote, it can help to have basic brand guidelines in place to share with your account manager. When we say "branding guidelines" we mean important things consistent across your brand such as colour codes (to make sure your colour is always approximately the same), font lists (you never have to worry about
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Logos are a vital part of everyday activity here at Cubic Promote, whether we're branding them on promotional giveaways or helping to design them so that a client's message stands out, our team knows the power of a good logo. So it shouldn't come as a shock that our office was abuzz when we learned about Burger King's revitalisation of its corporate branding. Is a logo refresh that exciting? This time, we think so!
Logo Identity for Packaging and Uniforms
It might come as a shock to learn that Burger King, the US fast-food chain known for its takeaway meals, hasn't rebranded for over 20 years. For many big-name brands a logo refresh is common every 5-ish years, so for
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Laser engraving is an important decoration technique that involves etching your design directly into the surface of promotional products. But sometimes it can be tough to decide between printing and laser engraving -- when should you choose the latter and when should you opt for the former? Today we're looking into it on the Cubic Promote blog!
- Choose laser engraving for durability and style.
- Laser engraving excels with intricate designs.
- Consider limitations: surfaces and colour options.
What is Laser Engraving?
Laser engraving is a popular branding technique where a high-powered last light is used to remove the top layer
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These days, with full-colour decoration becoming more affordable, you don't see as many promotional items branded in single colours. However, we're here to tell you that not only is spot (or single) colour printing still the most cost-effective decoration method about, you can actually create some extremely compelling promotional gifts with it. Take, for example, the latest range of goodies from In-N-Out Burger in the USA.
Promotional Gifts With Single Colour Decoration
In-N-Out Burger is one of the most popular burger joints in the US and its online store is overflowing with quirky, multi-coloured gifts. The In-N-Out Burger logo itself is even a two colour (yellow & red) design
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When most of us think of using dating apps to meet new people, we don't often think about branded merchandise boasting the app's logo. Hinge, a dating app that proudly declares it wants to be deleted after you've found 'the one', has decided to change all that. Hinge has launched an online store for products boasting the company logo that happy lovebirds can buy, and in some cases, destroy.
Promotional Gifts For True Love
The Hinge app not only has a new online store, but they're using it to promote the company's mascot, Hingie. Hingie is a furry version of the app logo and features prominently on the merchandise being offered in the Hinge store. Why is this important? Well, there are some standard products in the range (like
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If you're anywhere on the Eastern side of Australia right now, chances are you've had a pretty intense weekend with a lot of rain, strong winds, and perhaps even some flooding and/or power outage. It has been a while since any of us have had to deal with this kind of weather so we thought we'd put together a list of promotional products that make rainy-day life a lot easier.
Promotional Golf Umbrellas (With Vents)
All umbrellas are not created equal and this becomes very apparent in strong gales, like the ones we've seen over the weekend. When the weather is windy (not just rainy)
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Popeyes isn't a franchise that's well known here in Australia outside of some pop-up shops. Still, in the USA they're famous for their fried chicken, particularly a sandwich so desired that it started a "sandwich war" with competing restaurants. One thing that Popeyes isn't necessarily known for, however, is its fashion. Well, until now that is -- say hello to the Popeyes logo branded apparel range!
Logo Branded Fast Food Clothing
In a move that may just solidify the brand as the winner of the chicken sandwich war, Popeyes has announced a range of promotional clothing featuring their custom branding. News outlets have suggested the Popeyes products